Santa's 'All-In' for the Holidays With New WORLD POKER TOUR(R) Gifts for the Poker Fan

From WPT(TM) Jewelry to Candy to Card Shufflers, Video Games and more ... LOS ANGELES, Aug. 10 /PRNewswire/ -- It's a "sure bet" that someone in your family has been bitten by the poker bug and is hoping for something special under the Christmas tree or in the stocking this holiday season. The WORLD POKER TOUR(TM) is unveiling a little something for everyone-from beautiful 14- karat gold jewelry for men and women, to card shufflers to the DVD Collection of WPT's most recent $70 million Season III. These gifts will allow the poker fan in your life to truly "get in the game."

Here's a brief look at what's coming for this holiday season and where you can get it:

Jewelry

• From Roberto Martinez Jewelry -- The WORLD POKER TOUR(R) Collection (SRP price ranging from $75 to $480)--Offers a fashion-forward line of charm and cuff bracelets, necklaces, pendants, rings, and earrings (in both gold and silver) based on poker-related symbols such as hearts, clubs, diamonds, spades and popular poker sayings. The line includes a Royal Flush ring, 14-karat gold pendants sporting the poker sayings "All In" and "The Nuts," as well as charm bracelets spelling out "POKER" and "WPT," both with a signature spade quality tag. A "WORLD POKER TOUR" necklace comes in 14-karat gold with diamond accents, as well as sterling silver with CZ (cubiczirconium) stones. The men's line includes a spade ring with black and white diamonds, among other motifs. Each piece of WORLD POKER TOUR jewelry comes in a special WORLD POKER TOUR box with a certificate of guarantee from Roberto Martinez Jewelry. Available at http://www.worldpokertour.com and Tutto at Bellagio. Poker Equipment
• From The United States Playing Card Company -- World Poker Tour(R) Premium Poker Set. (SRP/Under $89.99) -- Your home game can serve up some style with this WPT Premium Poker Set. The set comes complete with six wood and cork beverage coasters emblazoned with the WPT logo! Packed conveniently in a handsome wooden chest for poker at home or on the go, the World Poker Tour Premium Poker Set features two removable trays containing 300 heavyweight clay-filled 11.5 gram WPT chips - the true poker player's chip -- two decks of Premium WPT Bee cards and a nickel finish metal dealer button. Available at Sam's Club.
• Also from The United States Playing Card Company -- WPT(TM) Professional Card Shuffler -- (SRP/$9.99-$12.99) -- Here's a way to keep your home game moving apace and insure the randomness of the cards. The WPT Professional Card Shuffler keeps one deck in play, while the other is being shuffled. This sleek metallic shuffler operates with both wide and narrow design cards and reduces wear on the decks. Available at http://www.worldpokertour.com and selected retailers. Games
• From 2K Sports -- WORLD POKER TOUR(R) Video Game (SRP.19.99 for popular home consoles) -- Take a seat in the world's most prestigious poker tournaments with the WORLD POKER TOUR Video Game. Bet, raise and bluff your way to the top as you make your mark in the virtual poker world by creating your very own character and controlling the destiny of your career. Bump up career earnings with every win and even flaunt your poker prowess by decking out your player with hundreds of accessories available for purchase with your earnings. Some of the professional standouts you may encounter along the way include WPT Champions Antonio Esfandiari, Erick Lindgren, Phil "The Unabomber" Laak, Michael "The Grinder" Mizrachi, Evelyn Ng and actress/poker player Mimi Rogers Then, take your stack online to compete against players across the country, set up poker nights with your friends and chat live. Features graphics and camera angles modeled after the WORLD POKER TOUR television show and insightful commentary by WPT commentators Mike Sexton and Vince Van Patten, turn your living room into seat at a WPT table. Available at all video game retailers October 2005.
• From JaKKs Pacific -- World Poker Tour(R) TV Games (SRP/$24.99) -- The ultimate version of the most exciting plug n' play poker game ever with in-depth game play that stays true to Texas Hold'em tradition. Pull up a chair and get ready to match wits and money against your fellow man or the most realistic Artificial Intelligence ever, because this is WPT poker like you've never played before. Available at Wal-Mart, Target, and Toys R Us.
• From Radica -- World Poker Tour(R) No Limit Texas Hold 'Em Handheld. (SRP/$19.99) -- This big-screen tournament-style game features fast-paced, competitive play with up to five virtual opponents -- all in a handheld! Each of the five players has a distinctive playing style and can be knocked from the tournament as other players join the table. The custom grip design creates a comfortable feel, turning prime time into playtime! Available at Wal-Mart, Target and Toys R Us.

For Mobile Phones, PDAs and Wireless Devices

• From MFORMA -- World Poker Tour(R) Texas Hold 'Em Wireless Game (SRP is approximately $4-$6/month but varies with carrier.) -- Play WPT-style Texas Hold 'Em in the most realistic poker environment available on mobile. Superior graphics with a unique method of displaying the environment, as the camera pans smoothly from side-to-side to follow the action. Play single player against the advanced artificial intelligence, multi-player against your friends and foes or take your chips into an online elimination tournament for prizes. This game raises the bar as you raise the bets. Customize your virtual avatar with name and gender, track your virtual winnings locally and online while racking up the chips. Chat with other players easily using 27 pre-set, customizable chat macros. Download Daily Tips from the world's poker pros. Rely on authentic Texas Hold 'Em poker rules with the sophistication that only the WORLD POKER TOUR brand can bring. Available on most major US mobile phone service carriers.
• From MDM -- WPT(TM) Hold 'Em Poker and Casino Collection for PDA's. (SRP/$29.99) -- This unique collection of Hold 'Em Poker and six other popular casino games offers exciting action-filled game play for both beginners and the most discriminating gamblers on their PDA's. Available at http://www.gomdm.com.

WPT Books and DVDs

• From HarperCollins -- WPT: Making the Final Table by Erick Lindgren (SRP/ $15.95) -- This follow-up to WPT: Shuffle Up and Deal from poker professional Erick Lindgren, with contributions from other stars of the WORLD POKER TOUR, provides the next level of poker strategies and insights for today's poker players. The popularity of the WORLD POKER TOUR has driven the huge spike in amateur players entering No-Limit Hold 'Em Tournaments. As a result the old strategies of conservative slow play are no longer effective. Only the strongest and most aggressive players like Lindgren are reaching the final tables. In this book he will share what it takes to be the last one standing. This will be a "must-have" for all poker enthusiasts. Available at booksellers nationwide, Amazon.com and http://www.worldpokertour.com.
• From ShoutFactory! -- WORLD POKER TOUR(R)- Best of Season 3 DVD (SRP.39.98) -- Showcases the best players and biggest payouts from the $70 million dollar third season of the WPT. Every episode is jam packed with surprises, suspense and excitement. Watch hungry amateurs take on ice cool pros, veteran players square off against young guns and revel in the high-wire act of life changing money being risked on every turn of a card. Features exclusive never-before-seen deleted hands and commentaries by the pros. Available at all video retailers.

Practical Gift Items

• From Shell Lubricants -- WORLD POKER TOUR(R) Triple Poker Chip Auto Air Freshener. (SRP/$3.99) -- Printed, colorful WPT chips are linked together and swing with luck. Their great fragrance wafts throughout the car as you dream about making a WPT Final Table. Available at auto supply stores, drugs stores, supermarkets, discount stores and mass merchandisers.
• From Zippo -- WPT(TM) Zippo Lighter. (SRP/$27.95) -- This satin chrome genuine Zippo windproof poker lighter is a collectible with the WPT logo front and center. This lighter is a must have for any poker fan! Available at http://www.Zippo.com.

Candy

• From Frankford Candy -- WPT(TM) Chocolate Poker Chips, Gummie Poker Chips and Cocoa Mugs (SRP/$0.99-$5.99) -- If you like chocolate chips, now you are in the chips! These authentic looking WPT Poker Chips are edible. Eight scrumptious WPT Chocolate Poker Chips are available in each mesh bag. Yummy WPT Gummie Poker Chips are packed in a collectible WPT logo'd mug. And to warm up winter nights, there is a WPT Cocoa Collection-delicious hot chocolate with two matching WPT mugs ... perfect for sipping while watching the WORLD POKER TOUR every Wednesday night on the Travel Channel! Available at drug stores, supermarkets and mass merchandisers including Wal-Mart, Sam's Club and Target.

Many of these items can also be purchased on the WPT webstore at http://www.worldpokertour.com, along with a full line of other products including: cards, chips, poker sets, apparel, lingerie, boxer shorts, hats, books, WPT brand novelty items including magnets, antenna toppers, key chains, wrist watches, wall clocks, decorative tabletop clocks, and alarm clocks.

The WPT launched the poker phenomenon when it first aired on the Travel Channel on March 30, 2003, and it continues to lead the way in developing poker as a major international sport. Viewers and aspiring tour players can log on to http://www.worldpokertour.com for ways to improve their game. The highest rated show ever on The Travel Channel, the WPT is now seen in more than 100 countries and territories worldwide. WORLD POKER TOUR(R) airs every Wednesday at 9 p.m. ET/PT on the Travel.

Channel. About WPT Enterprises, Inc. WPT Enterprises, Inc. (Nasdaq: WPTE) is a company engaged in the creation of internationally branded entertainment and consumer products driven by the development, production, and marketing of televised programming based on gaming themes. WPTE is the creator of the WORLD POKER TOUR(R), a television show based on a series of high-stakes poker tournaments that airs on the Travel Channel in the United States and more than 100 countries and territories globally. WPT Enterprises currently licenses its brand to companies in the business of poker equipment and instruction, apparel, publishing, electronic and wireless entertainment, DVD/home entertainment, casino games, and giftware. For show information, tools for improving poker play, and other WPT news, fans may log on to http://www.worldpokertour.com. The company is also engaged in the sale of corporate sponsorships. WPT Enterprises, Inc. is a majority owned subsidiary of Lakes Entertainment, Inc. Photos and media information can be found online at: http://www.worldpokertour.com/media.

(WPTEG)

The Private Securities Litigation Reform Act of 1995 provides a "safe harbor" for forward-looking statements. Certain information included in this press release (as well as information included in oral statements or other written statements made or to be made by WPT Enterprises, Inc.) contains statements that are forward-looking, such as statements relating to the expansion of WPTE's brand licensing, the development of new television and film projects, the development of WPTE corporate sponsors and other business development activities, as well as statements regarding other capital spending, financing sources and the effects of competition. Such forward- looking information involves important risks and uncertainties that could significantly affect anticipated results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements made by or on behalf of WPTE. These risks and uncertainties include, but are not limited to, WPTE's significant dependence on the Travel Channel as a source of revenue; the potential that our television programming will fail to maintain a sufficient audience; the risk that competitors with greater financial resources or marketplace presence might develop television programming that would directly compete with WPTE's television programming; the risk that WPTE may not be able to protect its entertainment concepts, current and future brands and other intellectual property rights; risks associated with future expansion into new or complementary businesses; the termination or impairment of WPTE's relationships with key licensing and strategic partners; and WPTE's dependence on its senior management team. For more information, review WPTE's filings with the Securities and Exchange Commission.

(Logo: http://www.newscom.com/cgi-bin/prnh/20050809/LATU100LOGO)

SOURCE WORLD POKER TOUR
Web Site: http://www.worldpokertour.com
Photo Notes:
http://www.newscom.com/cgi-bin/prnh/20050809/LATU100LOGO AP
Archive: http://photoarchive.ap.org PRN Photo Desk,
photodesk@prnewswire.com